Privacy Policy
Privacy Policy

Thank you for allowing BlueLink to serve you!


We partner with services companies, including home services companies, builders, and remodelers, as their performance monitoring and management partner. We gather feedback from consumers like you, then provide that information to our corporate Members through an interactive “dashboard.” This enables them to more effectively improve their services to customers like you.


BlueLink then seeks to provide a means for consumers to identify qualified, high-quality service providers – the best of our corporate Members. In doing so, we send you profiles of qualified Members, as well as other information we develop, via email or mail. We use additional personal information you provide, such as address and demographic information, to customize those communications.


Information Collection & Use

Aggregate Information (non-personally identifiable)

We use aggregated information, such as service scoring from respondents and demographic information, to provide useful information to you and the public.


Surveys

BlueLink gathers feedback from homeowners, customers, and other important stakeholders on behalf of its Members and for its own research. That information is accessible by our Members and their employees so they may:


  • improve their services,

  • respond to previously unknown issues, and

  • more effectively advertise their services.


BlueLink and its employees also have access to respondent information as part of our daily operations.


Membership Services

If you choose to participate in one of BlueLink’s personalized consumer services, you will be asked to provide certain personal information, including your name and contact information. BlueLink will not share your personal information with any party, except with third-party companies providing services to BlueLink in order for us to provide you the associated services.


Tell-A-Friend

If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. We store this information for the sole purpose of sending this one-time email, and to track the success of our referral program.


Your friend may contact us at privacy AT bluelinkdirect.com to request that we remove this information from our database.


Testimonials

In some cases, testimonials may be used by corporate Members, or by us on their behalf, to highlight service quality. In those cases, the individual quoted will either have the opportunity to approve of its use, or BlueLink or its Member will present the comment in such a way that preserves the anonymity of the respondent.


Communications from the Site

Member Profiles and Special Offers

We will occasionally send you information about our high-performing Members, as well as special offers from those Members that we believe might be valuable to you. Our communications to you may come through mail, email, or on the site through advertisements by our Members or other sponsors.


Out of respect for your privacy, we present the option not to receive email communications. Please see “Choice/Opt-out” for more information, or click here to unsubscribe now.


Newsletters

We will use your name, address, and email address to send you news. Out of respect for your privacy, we provide you a way to unsubscribe. Please see “Choice/Opt-out” for more information, or click here to unsubscribe now.


Service-related Announcements

We will send you strictly service-related announcements on rare occasions when it is necessary to do so. For instance, if our service is temporarily suspended for maintenance, we might send you an email.


Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to discontinue your membership.


Customer Service

Based upon the personally identifiable information you provide us, we will send you a welcoming email to verify your username and password. We will also communicate with you in response to your inquiries, to provide the services you request, and to manage your account. We will communicate with you by email, or by telephone if you wish to call us. We can be reached at privacy AT bluelinkdirect.com, or toll-free at (888) 841-0334.


Your Profile

We store information that we collect through cookies and other related means to create a profile of your preferences in order to tailor our communications to you and to improve our services. We do not tie your personally identifiable information to information in the profile.


We only share your profile with third party service providers assisting us in our daily business.


Supplementation

We will occasionally supplement your personal information with information from third parties. For example, we may use a third party to verify or add missing contact information to the personal information you submitted, or to provide demographic or other information associated with you. We use this supplemental information to improve the relevance of our communications to you, and to improve our services, both to you and to our corporate Members.


Information Sharing and Disclosure

Personally identifiable information:

We DO NOT share personally identifiable information with third parties, except:


  • with those that assist us in providing our services, such as mail houses or email broadcast management companies,

  • to take action against anyone who is misusing our services, or

  • when we believe we must do so by law.


Those third parties to whom we provide personally identifiable information agree to use that information only for the business purpose relating to their service to BlueLink.


Aggregate Information (non-personally identifiable)

We share aggregated demographic information about our user base with corporate Members, sponsors, and other third parties. This information does not identify individual users. For example, we will publish research using aggregated information, and will submit to advertising Members averaged, anonymous information regarding specific consumers we advertise to on their behalf.


We do not link aggregate user data with personally identifiable information.


Choice/Opt-out

All email communications to you will provide a “one-click” unsubscribe option to you. You may also unsubscribe here, or you may contact us at our corporate headquarters at (888) 841-0334. Once you unsubscribe, BlueLink will no longer send you email, unless we later contact you on behalf of a Member seeking your feedback.


Log Files

As is true of most Web sites, we gather certain information automatically and store it in log files. This information, which does not identify individual users, includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.


We use this information to analyze trends to administer the site by tracking typical movements throughout the site.


Cookies

We use cookies on this site. A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. Our cookies do not contain any personally identifiable information or other sensitive information. We do not link the information we store in cookies to any personally identifiable information you submit while on our site.


We use persistent cookies to identify the login session. A session cookie may "dissappear" when the Internet browser window is closed. We use persistent session cookies to identify your login session, which facilities future logins by "remembering" your login name (but never your password). The session data in our cookies is only valid during a single login session. You can remove our cookies (or any sites' cookies) by following directions provided in your Internet browser’s “help” file.


If you reject or disable cookies, you will not be able to login to the private (password-protected) areas our site.


Third Party Advertisers

Any advertisements appearing on this Web site are delivered directly by BlueLink. We share Web site usage information about users with qualified Members and other potential sponsors.


We use cookies on this site to recognize you when you visit. That information is not personally identifiable.


Links to Other Sites

This Web site contains links to Members’ and other sponsors’ sites. BlueLink is not responsible for others’ sites or their privacy policies. Please refer to the policies posted on those sites for more information.


This privacy statement applies only to information collected by this Web site.


Access to Personally Identifiable Information

If your personally identifiable information changes, or if you no longer desire our service, you may revise or remove it through our member information page located here, or by contacting us at (888) 841-0334 or at the address below.


Security

We follow, or exceed, generally accepted industry standards to protect your personal information. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.


Business Transitions

In the event BlueLink is acquired, your personally identifiable information will be acquired too. You will be notified via email of any such change in ownership or control of your personal information.


Changes in this Privacy Statement

If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.


We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.


Contact Us

If you have any questions or suggestions regarding our privacy policy, please contact us at:


BlueLink LLC
603 East Paces Ferry Road, NE
Atlanta, Georgia 30305
(888) 841-0334
privacy AT bluelinkdirect.com

02/22/2012 23:56:27
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